PARTICIPATION IN INTERNATIONAL FAIRS 2018

Description of the project

Aceto Balsamico del Duca srl decided to take part in the most important international fairs of the food sector in 2018, including Winter Fancy Food in San Francisco (USA), Gulfood in Dubai (UAE) and Summer Fancy Food in New York (USA).

Objectives

The primary objectives of the project were:
– expansion of market shares in foreign countries
– greater visibility of the brand at European and international level
– openness to emerging and constantly evolving markets
– acquiring knowledge of local cultures in order to present targeted offers.

Results

The results obtained from the participation in the fairs are the following:
– increase of customer networks and sales
– increase in foreign sales
– possibility to access large retail customers

Project co-funded by the European Regional Development Fund

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